Alumni Perspective - Stephen R. Covey (MBA '57)
Johny Wudel (NC), Contributing Writer
Issue date: 4/7/08 Section: Features
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"Focus on what is important, not what is urgent."
Those words from Dr. Stephen R. Covey, Harvard Business School class of 1957 Section B, form not only his own personal credo but also counsel he offers thousands of people world-wide, through books, seminars, and consulting services.
Covey, co-founder and vice chairman of FranklinCovey, has sold more than 20 million books in 38 different languages, including the best-seller, The 7 Habits of Highly Effective People. Covey has been named one of Time magazine's 25 most influential people in America, as well as International Entrepreneur of the Year.
As a successful businessman and the father of nine children and 49 grand children, Dr. Covey recognizes that life can pull you in many different directions, but he says you can use this as an advantage rather than a challenge.
A recipient of the National Fatherhood Award, Covey says, "I think there can be a synergy rather than a trade off if you really involve your family in what you're doing and if you really get involved with them."
"I know that there are day to day tradeoffs," he explains. "But by focusing on the important and not the urgent, everyone benefits in a synergistic way where the whole is greater than the sum of the parts. So I look at minor tradeoffs as just that, minor."
Covey describes his time at HBS as "profound" because he learned the whole power of synergies from the interactive case discussions. He is quick to acknowledge that he found great value in the time he spent with his professors and the relationships he developed with his classmates.
He also learned that we control our own destiny. "We are the creative force of our own lives," Covey counsels. "We are not a victim of circumstances or our past. There's always a space between what has happened to us and our response to it."
In balancing his life, Covey has always felt that family is most important. "No success can compensate for failure in the home," he remarks. "I would never sacrifice your family. There is a season of imbalance, I acknowledge that, but I would pay whatever price it takes to keep your family really close."
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