A Celebration of Dynamic Women in Business
Ann Lucas (Partner NB), Contributing Writer
Issue date: 2/12/07 Section: News
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As women flocked to Spangler during lunchtime, mingling and networking continued in the dining room where tables were staffed with panel members eager to discuss the day's topics and also in the Williams Room, where recruiters were present during a job fair.
In the afternoon, second keynote speaker Addie Swartz, Founder and CEO of B*tween productions, echoed the conference's theme of social entrepreneurship. She recalled how she created the Beacon Street Girls brand, a group of five characters that offer a healthier alternative to the MTV lifestyle for today's young girls, after a shopping trip to Abercrombie & Fitch with her daughter. These girls provide positive role models that help youngsters deal with real world issues such as peer pressure and divorce. From her experience developing the Beacon Street Girls series of books and gifts, Swartz wanted to communicate that "you can do good while doing well" and that "idealism can coexist with profit."
This conference certainly was a celebration of dynamic women in business, helping to inspire the newest generation of female business leaders. Molly McCarthy (NB) says "The thing that stood out to me is that all these women are very successful but they had very different career paths, so it's kind of inspiring that as long as you are doing the things that you love, you will get there in the end."
In the afternoon, second keynote speaker Addie Swartz, Founder and CEO of B*tween productions, echoed the conference's theme of social entrepreneurship. She recalled how she created the Beacon Street Girls brand, a group of five characters that offer a healthier alternative to the MTV lifestyle for today's young girls, after a shopping trip to Abercrombie & Fitch with her daughter. These girls provide positive role models that help youngsters deal with real world issues such as peer pressure and divorce. From her experience developing the Beacon Street Girls series of books and gifts, Swartz wanted to communicate that "you can do good while doing well" and that "idealism can coexist with profit."
This conference certainly was a celebration of dynamic women in business, helping to inspire the newest generation of female business leaders. Molly McCarthy (NB) says "The thing that stood out to me is that all these women are very successful but they had very different career paths, so it's kind of inspiring that as long as you are doing the things that you love, you will get there in the end."
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